Authors
Abstract
This article examines the role of design in the production and reproduction of the gender gap, based on the argument that the discipline’s purported technical neutrality constitutes an ideological construct that has historically functioned as a mechanism for perpetuating structural inequalities. The analysis was developed through a theoretical review and a criticalreflective documentary analysis that integrated design studies, feminist theory, gender studies, and cultural analysis, with an interdisciplinary scope focused on three fields of design practice: industrial design, graphic design, and digital design. The study analyzed the ways in which design decisions in industrial, graphic, and digital design reproduce gender exclusions, stereotypes, and hierarchies embedded in material culture. As a result, the discursive and design patterns through which each field perpetuates these inequalities were identified, and alternative frameworks were formulated based on feminist epistemologies of design oriented toward criteria of care, symbolic justice, and inclusion. It was concluded that transforming design practice requires not only diversifying who designs, but also dismantling the epistemological frameworks that sustain exclusion, by conceiving of design as a cultural and political device capable of imagining more just and livable futures.
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